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In this land of China, the number of blue-collar workers has reached 420 million, but this mighty blue-collar team has always been affected by factors such as educational background and location, making it relatively difficult to find employment.
在中國(guó)這片土地上，藍(lán)領(lǐng)人數(shù)達(dá)到了4.2億，可是這浩浩蕩蕩的藍(lán)領(lǐng)隊(duì)伍卻一直受學(xué)歷、地域等因素影響，導(dǎo)致其就業(yè)相對(duì)困難。
In order to solve this problem, Kuaishou launched the "Quick Recruitment" blue-collar recruitment platform, which uses the form of live broadcast to carry out online recruitment activities. As an animation producer, Angeli also cooperated with Kuaishou to complete this collage-style animation, helping blue-collar employment.
為了解決這個(gè)問(wèn)題，快手推出了“快招工”藍(lán)領(lǐng)招聘平臺(tái)，用直播帶崗的形式，開(kāi)展線上招聘活動(dòng)。安戈力也作為動(dòng)畫(huà)制作方，與快手合作完成了這支拼貼風(fēng)格動(dòng)畫(huà)，一同幫助藍(lán)領(lǐng)就業(yè)。
After the enterprise or labor service company provides the compliant qualification certificate, it enters the Quick Recruitment Platform, and publishes the job position by hanging the recruitment component in the live broadcast room. Blue-collar workers also do not need to submit resumes, as long as they leave their contact information, they can sign up with one click, and they can also consult employers online for salary and job content, which greatly improves job search efficiency.
企業(yè)或勞務(wù)公司提供合規(guī)的資質(zhì)證明后，入駐快招工平臺(tái)，通過(guò)將招聘組件掛在直播間，發(fā)布工作崗位。藍(lán)領(lǐng)工人也無(wú)需投遞簡(jiǎn)歷，只要留下聯(lián)系方式就能一鍵報(bào)名，還可在線向用人單位咨詢薪酬和工作內(nèi)容，極大提升求職效率。
Kuaishou human resources anchor Liu Chao helped 3,200 blue-collar workers enter the factory a year, and the highest single live broadcast was watched by more than 250,000 people. This year's two sessions, Liu Chao was also invited to participate in the special program of the two sessions in the people's meeting room. At the same time, since Kuaishou was launched, Kuaishou head anchor Chen Doudou, entertainment anchors Gao Leng, and Ma Hongtao participated in it, and recruitment agencies and corporate governments also entered the market one after another. Up to now, Kuaishougong has more than 100 million monthly active users, and the number of resumes received in a single day is as high as 150,000; the recruitment live broadcast event has received special reports on Xinhua, Jiemian and other news.
快手人力資源主播劉超，一年幫助 3200 個(gè)藍(lán)領(lǐng)進(jìn)廠，最高單場(chǎng)直播超 25 萬(wàn)人觀看。今年兩會(huì)，劉超還受邀參加人民會(huì)客廳兩會(huì)時(shí)刻特別節(jié)目。與此同時(shí)自快招工上線后，快手頭部主播陳逗逗、娛樂(lè)主播高冷、馬洪濤參與其中，招聘機(jī)構(gòu)、企業(yè)政府也陸續(xù)進(jìn)場(chǎng)。截止目前，快招工月活用戶已超 1 億，單日收簡(jiǎn)歷數(shù)量最高達(dá) 15 萬(wàn)；招聘直播事件獲得新華號(hào)、界面新聞等多家新聞專題報(bào)道。
Today, more than 400 million blue-collar workers in China have found a platform for employment through Kuaishou, and the new recruiting model of "live-streaming with jobs" is popular across the country. Kuaishou will also continue to explore the blue-collar market and continue to practice corporate responsibility!
如今，中國(guó) 4 億多的藍(lán)領(lǐng)通過(guò)快手找到了上崗工作的平臺(tái)，“直播帶崗”招聘新模式正在全國(guó)風(fēng)靡。快手也將持續(xù)探索藍(lán)領(lǐng)市場(chǎng)，繼續(xù)踐行企業(yè)責(zé)任！
This animation adopts a collage style, which is presented in the form of real shooting combined with animation. The easy-to-understand story enumerates the advantages of the blue-collar recruitment platform. The vivid animation design and witty pictures make the animation comfortable to watch at the same time. fun. The image of blue-collar workers is very simple and kind in the collage style, the atmosphere of the platform anchor is also very down to earth, and the overall tone of the animation is in line with the positioning of the Kuaishou platform.
本次動(dòng)畫(huà)采用拼貼風(fēng)格，實(shí)拍結(jié)合動(dòng)畫(huà)的形式呈現(xiàn)，通俗易懂的講述將藍(lán)領(lǐng)招聘平臺(tái)的優(yōu)點(diǎn)一一列舉，生動(dòng)的動(dòng)畫(huà)設(shè)計(jì)加上詼諧的畫(huà)面，讓動(dòng)畫(huà)同時(shí)具備觀看的舒適度以及趣味性。藍(lán)領(lǐng)工人形象在拼貼風(fēng)格中十分樸實(shí)和藹，平臺(tái)主播帶崗氛圍也十分接地氣，動(dòng)畫(huà)整體基調(diào)都與快手平臺(tái)的定位相切合。
The copy starts from the employment difficulties of Chinese blue-collar groups, and then mentions the qualification requirements of the platform's anchors to increase the credibility of the platform. Finally, the actual data highlights the breadth of resources, speed and success rate of the "Quick Recruitment" platform. high.
文案從中國(guó)藍(lán)領(lǐng)群體就業(yè)困難切入，接著提到平臺(tái)帶崗主播資質(zhì)要求，增加平臺(tái)可信度，最后用實(shí)打?qū)嵉臄?shù)據(jù)更加凸顯了"快招工"平臺(tái)的資源之廣、速度之快、成功率之高。
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month.
Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.
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