01BACKGROUND

What you don't know is that all unexpected encounters are just for, to meet, the best of you. What you don't know is that those touching encounters are looking back five hundred times in past lives. Wait patiently again and again. Let encounters become a match made in heaven. The stories behind all the care are condensed in this bowl of soup, which blooms with steaming flowers.

你不知道的是，所有的不期而遇，都只是為了，遇見(jiàn)，最好的你。你不知道的是，那些令人動(dòng)容的邂逅是經(jīng)歷了前世的五百次回眸。一次次的耐心等待。讓邂逅，成為令人拍案的天作之合。所有呵護(hù)背后的故事，都濃縮在這碗湯里，開(kāi)出了熱氣騰騰的花。

02STORYBOARD

The film first shows the ingredients used in the fresh stew of the elephant-trunk tiger men, such as fresh vegetables, chicken, tonic soft-shelled turtle, ginseng, etc., plus the long cooking process, a bowl of delicious stewed soup is brought to the table.

影片首先展示了象鼻虎男士鮮燉所用的食材，新鮮的蔬菜、雞肉，大補(bǔ)的甲魚(yú)、人參等等，加上漫長(zhǎng)的烹調(diào)過(guò)程，一碗鮮美的燉湯這才被端上餐桌。

The warm stew expresses the wife's love while also showing the warmth on the elephant-trunk product.

溫暖的燉湯表達(dá)著妻子的愛(ài)意，同時(shí)也顯現(xiàn)出象鼻虎產(chǎn)品上的溫度。

03TELL A PLAY

The location of the scene was chosen in an indoor with a family atmosphere, and the lighting is mainly bright and gentle, rendering the warm atmosphere like home. The warm and harmonious picture and the slow statement of the voiceover tell the story in this bowl of stew. Use a macro lens to shoot close-ups of ingredients to enhance the texture of ingredients and make them look more attractive and delicious.

取景地選在一個(gè)有家庭氛圍的室內(nèi)，布光以明亮、溫和為主，渲染了在家一樣的溫馨氛圍。溫暖和諧的畫(huà)面加上畫(huà)外音的緩緩陳述，將這一碗燉湯中的故事娓娓道來(lái)。使用微距鏡頭拍攝食材特寫(xiě)，提升食材的質(zhì)感，讓食材看起來(lái)更為誘人、可口。

04CAMERA VOICEDESIGN

The film is mainly based on linear narrative, and through the control of speed and texture, it shows the production process of the product, and the exquisiteness of the ingredients and the intention of the product are vividly reflected. Finally, through the care and sharing between husband and wife, the delicious taste of the product is fully demonstrated.

影片以線性敘事為主，通過(guò)快慢有質(zhì)地節(jié)奏把控，展現(xiàn)了產(chǎn)品的制作流程，將產(chǎn)品的食材之精致、制作之用心，體現(xiàn)的淋漓盡致。最后通過(guò)夫妻間的關(guān)懷與分享，充分展現(xiàn)了產(chǎn)品味道的鮮美。

The overall tone of the film fits well with the characteristics of the product, and at the same time, it can show the invisible power called "care" provided by the elephant-trunk tiger.

影片的整體基調(diào)與產(chǎn)品的特點(diǎn)非常契合，同時(shí)可以展現(xiàn)出象鼻虎提供的名為”呵護(hù)“的無(wú)形力量。

Mirrorto show the effect

分鏡展示效果

05SPECIAL EFFECTS

06SPECIAL EFFECTS

07ON SITE

08WALLPAPERS

簡(jiǎn)化想法

剪化影視公司是由原始知名品牌UGLY和原始影視實(shí)時(shí)制作團(tuán)隊(duì)組成的獨(dú)立制作團(tuán)隊(duì)，主要專注于實(shí)時(shí)客戶項(xiàng)目，以便UGLY和Simplification可以各自帶頭。自2014年成立以來(lái)，剪化影視已經(jīng)為北京，上海，廣州等各行各業(yè)的領(lǐng)先企業(yè)提供服務(wù)，并逐漸在業(yè)界嶄露頭角并獲得認(rèn)可。簡(jiǎn)化了公司的核心價(jià)值觀，消除了繁瑣而平庸的宣傳方法，以簡(jiǎn)化客戶的復(fù)雜性，突出突破品牌影響力的亮點(diǎn)，并幫助客戶在世界各個(gè)角落的品牌形象。

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